855-729-8178

855-729-8178

How Do You Make Decisions?

How Do You Make Decisions?

I went to a networking event this week in Nashville and listened to a great keynote speaker, John Thalheimer. He spoke about our decision making processes. This was a great speech that really made me think. According to John’s research we, as Americans, make somewhere between 500 and 36,000 decisions per day. That is a Continue reading

Read More
Is Fear The Best Motivator?

Is Fear The Best Motivator?

In the selling process is fear a better motivator than pleasure? What if you sell insurance and protect people financially from the incidents they fear most? Are people more likely to buy when they fear loss or gain pleasure or peace of mind? Let’s explore what the experts say.

Psychologists who have studied our brains Continue reading

Read More